Being connected to society is essential to long-term profitability. If a company is not collaborating on its learning, it will not be innovative enough. At first sight, you might think sharing your learning would prevent you from being the number one in your industry, but the challenges we’re facing right now can only be addressed (quickly) together. Thus, being secretive and focusing on itself inhibits a company from being innovative. In a sense, your company needs to be influenced by outside ideas! A company, especially if it claims to be Agile, is expected to be aware of its ecosystem. Otherwise, it will be viewed as untrustworthy, and distrust will undermine all aspects of the business (including finding clients and talent).